World Cup campaign
Torras
228Kviews on Instagram
A football first ad timed with the FIFA World Cup, showing the case in a real training session.
Available for new briefs
UGC that feels real and sells.
I’m Rodrigo, a UGC creator based in Madeira, Portugal. I’ve made video ads, organic content and street interviews for 100+ brands, in Portuguese and English.
- 100+brands worked with
- Gillette · Torrasand more global brands
- PT · ENfluent in both
Trusted by 100+ brands, including
Selected work
Latest work first.
Newest projects on top. Tap any video to watch it with sound, or filter by category to find work closest to your brand.
Results
Content people actually stop for.
Brands like Torras, About You, Hiwell and Too Good To Go have featured and reused my content, including one video that passed 3 million views.
World Cup campaign
CASETiFY
453Kviews on Instagram
A phone case launch built around the World Cup moment, shot in Portugal’s colours.
Feedback
Don’t take my word for it.
★★★★★
“João absolutely nailed it. The UGC videos he created for us were incredible. Super high quality, packed with detail, and clearly made with real care and effort. He completely understood the vision from the start and delivered content that felt on-brand, engaging and genuinely scroll-stopping.”
Dov PunskiDogPack“Thank you so much for sharing the video! I usually try to share constructive feedback, but this time I’m honestly at a loss for words. Everything is simply stunning!”
EmmaTorras“It was a very positive experience, with sensitivity to quickly understand what we were looking for, great professionalism and a lot of flexibility.”
Sara BarbosaHiwell“Thank you so much, I personally love it, it’s amazing! They loved the rest of the work, really appreciate your effort.”
JudithFiniServices
What I can make for you.
From a single ad to a full content bundle. Bundles available, contact me for rates.
Video ads
Hook-first ads for Meta, TikTok and YouTube, with hook variations to test.
Organic content
Native-feeling videos for your brand’s own feed.
Street interviews
Real people and real reactions, shot on the street in PT or EN.
Raw footage
Unedited clips and b-roll for your team to cut.
UGC photography
Lifestyle and product photos in real-life settings.
Couples content
Content made as a couple for brands that sell shared moments.
Drone
Aerial shots that give your content a premium edge.
Hotel & Airbnb
Stays shown the way guests actually experience them.
Travel & restaurants
Destination, travel-brand and food venue content.
About
Engineer by training. Creator by choice.
I’m João Rodrigo, but everyone calls me Rodrigo. I’m a 26-year-old computer engineer turned full-time UGC creator, based on the island of Madeira.
I create lifestyle and personal-growth content, and help brands tell their story through videos that feel like a recommendation from a friend. Open to every niche, fluent in Portuguese and English, and co-founder of Viral Wave Agency.
FAQ
Before you ask.
Who have you worked with?
100+ national and international brands, from Gillette, Pepsi, Sephora and Old Spice to startups and apps like Adblock Plus, Hiwell and Jetpac. I’m open to every niche.
What do you deliver?
Edited video ads, organic videos, street interviews, raw footage and UGC photos. Vertical 9:16 by default, other formats on request. Hook variations and captions available.
What languages do you create in?
Portuguese and English, both fluent.
Where are you based?
Madeira Island, Portugal. I work with brands worldwide: products are shipped to me, and on-location shoots can be arranged.
Can you run ads with my face (whitelisting) or give usage rights?
Yes. Paid usage, whitelisting and raw footage can all be included. Just mention it in your brief so I can quote it correctly.
How do we start?
Send a short brief through the form below or by email: product, goal, platform and deadline. I’ll reply with ideas, a timeline and a quote.
Got a brief? Let’s make it convert.
Tell me about your product, goal and deadline and I’ll reply with ideas, a timeline and a quote.
Prefer email? ugc.rodrigo@gmail.com